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Small Image Files Lose Sales

You may have read this in our newsletter a couple months ago (everyone DOES read those, right???) but it bears repeating: simply put, small image files lose sales. Just this past week a customer had chosen an image for a high-end, high-dollar advertising use, but the file the photographer had loaded to Marketplace was too small, about 14MB. The photographer was away on a shoot and couldn't get back in time to deliver a new scan, so the client ended up using their second choice.

In another case a photographer had loaded even smaller files, under 1MB, which weren't even big enough for a client to get a good look at, much less comp or use. Fortunately in that case the photographer had a staff member in his office who was able to upload the larger files in time for the client's deadline.

So, how can you help ensure that you never lose another sale? A good practice is to always upload hi-res images that are in the 40-50MB range. This will have your images ready the next time a sales opportunity knocks.

And as a reminder, refer to the following list for our minimum size requirements for uploading uncompressed image sizes:

Commercial: 11" x 17" at 300 dpi, 5,100 x 3,300 pixels, 16 megapixels, 50MB
Editorial: 8" x 10" at 300 dpi, 3,000 x 2,000 pixels, 6 megapixels, 20MB

Please note: Always upload the largest image size possible. But don't upsize, up-rez, or interpolate your images beyond a small percentage -- that can degrade image quality and produce artifacts that ruin the very usability you're trying to achieve.

If you've got a small number of images that need bigger sizes, simply use your archive's Replace feature to swap current files with new ones. And if you have a large number of images to replace, remove them from Marketplace, delete them from your archive, upload new images, and submit them to Marketplace.

As always, feel free to contact us at support@digitalrailroad.net if you have any questions or concerns.

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